Clubhouse - a Unique Live Audio Platform. Why Is It so Exclusive?

Social networks are everywhere it seems, including many specifically focused on meeting and conversing with complete strangers. Many times, the connections with these strangers are in chat rooms for specific topics. However, one new ‘spontaneous’ chat room app is pushing the boundaries of social-network-focused live chats.

What Is Clubhouse?

‘Clubhouse’ may be an application known to social app enthusiasts, but while they may know quite a bit about it, chances are that they have not yet had a chance to utilize it. That is because until now, the ambitious social network has retained its exclusivity to major influencers, holding itself a network specifically for only those of the highest-profile status.

The ability to join is retained to invites only, while the top-notch audio platform plays host to major celebrities and influencers of such repute as Chris Rock, Drake, Oprah, Ashton Kutcher, Kevin Hart, and many others. It is essentially to social media what EliteSingles is to dating platforms.

However, Clubhouse is ready to get set to do away with the exclusivity and open its gates to everyone who wishes to join. Of course, this entails some serious preparations for the use influx, but creators Rohan Seth and Paul Davidson believe that the platform is nearly ready for this to occur. It is easy to expect Gen Z individuals to be right on board with Clubhouse, especially considering the popularity of ephemeral platforms. This nearly solidifies the chances of the platform’s going public being a giant success story.

Clubhouse’s platform model is timely. Ephemeral platforms, or those where conversations are gone once they have occurred, are immensely popular these days and seem to be gaining steam. In the early months of the pandemic, for instance, the Houseparty app racked up a ridiculous 50 million-plus downloads with a similar idea of socializing through technological means. Discord, a gaming network, saw a near 50% leap by leveraging the same basic networking principles.

Why Clubhouse Is so Popular?

Much as an actual clubhouse, the social platform is centered largely around vocal communication, allowing former strangers to meet and share their stories, brainstorm ideas, and establish mutually beneficial relationships. The uniqueness of the platform is the vocal conversations are going on with anyone who joins, having the ability to hook into it and listen to some of the most influential names in the world speak about any number of topics. They can either be passive listeners, or active participants in the conversations as well.

Of course, dozens of people bargaining into an ongoing conversation will create a level of noise akin to a hive of angry hornets. To avoid such destructive and counter-beneficial noise pollution, every chat will have a hosting admin who users can notify of their wish to speak by clicking on a ‘raise your hand’ indicator.

This will inform the admin that the user wishes to contribute to the conversation. The moderating aspect of the platform would need to be expertly worked out before proceeding into a public space. The company heads are heavily focused on that exact area as we speak.

A smartphone that displays the chat rooms on the screen and on the purple background

Clubhouse aims to imitate an environment of real-life interactions, so the platform does not record any of the dialogue nor does it retain any logs of conversations. It is a situation where you ‘just had to be there’ to get the ideas in your own ears. After all, the platform does pride itself on its nature of spontaneous conversations, even though some of them will likely be about wealthy folks comparing their financial successes.

Clubhouse, at circa 1500 current users as of May 2020, was already sporting a $100 net worth, a value that will easily lead into the millions as the doors to the platform become open to the public, setting the platform up for unmitigated success.